Crea giochi e-learning coinvolgenti per la formazione sul posto di lavoro e il team building. Esplora i nostri template gratuiti per attività di apprendimento basate sul gioco, serious games e molto altro.
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Gamificare significa applicare elementi di gioco ad attività che di norma non ne contengono, come la formazione aziendale, il marketing, le vendite o la gestione delle risorse umane. Puoi applicare la gamification alla formazione sulle procedure aziendali, agli annunci di nuovi prodotti, alle azioni di fidelizzazione dei clienti e molto altro.
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Le meccaniche di gioco solitamente ruotano attorno a una sfida che deve essere risolta per guadagnare ricompense, come punti e premi. Inoltre, le attività di gamification spesso prevedono di competere con altri giocatori o di gareggiare contro il tempo.
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È fantastico! Giocare, vincere e, qualche volta, anche perdere. La gamification sfrutta queste emozioni per motivare. Se applichi questi concetti alle attività di routine di tutti i giorni, improvvisamente queste diventeranno molto più divertenti ed interessanti.
\n\n"},"paragraphColor":"black"}},{"item":{"title":"Come utilizzare i template di gamification nella tua azienda","titleColor":"black","paragraph":{"processed":"
Dato che la gamification aumenta il coinvolgimento, è un'ovvia soluzione per la formazione e lo sviluppo delle competenze o per i nuovi dipendenti. L'apprendimento basato sul gioco aiuta chi sta imparando a concentrarsi, a memorizzare le informazioni e a farsi un'idea positiva dell'azienda.
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La gamification è molto utile per testare e ricreare situazioni di vita reale. Ecco perché è ampiamente utilizzata nella formazione del servizio clienti. Ricreare situazioni quotidiane in un gioco di ruolo online o in uno scenario ramificato è una tecnica di gamification molto efficace perché dà al team la pratica e la fiducia necessarie per discutere con clienti reali e per interfacciarsi con situazioni tipiche quotidiane. Per farlo, puoi utilizzare uno dei nostri template gratuiti di gamification aziendale.
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La gamification è anche un modo divertente per creare un clima di fiducia e spirito di squadra, soprattutto nel lavoro da remoto. Cosa pensi che preferisca il tuo team, una sfida online interattiva o la lettura di un manuale di 50 pagine? Quiz o test intimidatori? Indubbiamente, implementando la gamification, aumenterai la motivazione di chi sta imparando.
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Nei team di vendita competere è una parte naturale del lavoro. Le classifiche e le sfide online basate su giochi possono incoraggiare tutti e premiare chi rende di più.
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Dai un'occhiata alla nostra collezione di template per la gamification aziendale, in cui puoi trovare diversi design di scenari ramificati, quiz o giochi di trascinamento molto facili da personalizzare.
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Come per l'apprendimento gamificato, puoi sfruttare i vantaggi della gamification anche sui social e per le campagne di digital marketing. Grazie alla gamification non solo puoi ottenere più clic, ma puoi anche aumentare la consapevolezza del tuo marchio. Questo ti aiuterà a distinguerti dalla concorrenza e a mantenere la tua azienda sotto i riflettori.
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